Tag Archives: sales

Nobody Wears Shoes Here!

A shoe manufacturer finds itself with sales having plateaued.  Despite their best efforts there is no growth to be found in their existing markets.  So looking to kickstart growth the Sales Director decides they have to look at new markets.  … Continue reading

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The Unlikely Salesperson Who Taught Me How to be More Successful

It’s true that salespeople come in all shapes and sizes. There is no such thing as a mould that successful sales people are cast from. This has never been more apparent than when I joined a company that was hiring … Continue reading

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The Only Reason Why a Sales Contact Should Occur

Why should we carry out a sales activity?  The only reason a sales contact activity should take place (whether it be via a face-to-face visit, phone call, email, etc…) is to effect progress.  Progress that is in terms of: Creating … Continue reading

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The Meaning of Our Crest – The Banner We Ride Into Modern Day Selling Battles With

Ever since I was a child I have been fascinated by heraldry; castles and coats of arms have always done it for me. As such when I decided to start my own business our logo was always going to have … Continue reading

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The Issue With Budget Quotes and Why Most Salespeople Are Only Fooling Themselves by Issuing Them!

I was recently working with a capital equipment company whose salesperson had told them they had lost an order against a lesser quality competitor as the company’s quote had been “too expensive” and “too long a delivery”. On looking into … Continue reading

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Virtual Reality – The Art of Pitching and Presenting So Your customer Gets It

I’ve just been reading an article about Microsoft’s HoloLens hologram headset technology that permits users to see virtual reality and I found myself thinking about how many salespeople could do with something similar to help them present and demonstrate their … Continue reading

Posted in Being A Salesperson, Building Rapport, Conducting Sales Visits, Differentiating Yourself and Your Offer | Tagged , , , , , , , , , , , | Leave a comment

Would You Like Fries With That?

We can spend enormous amounts of time selling something to somebody and leave money on the table by not cross-selling an applicable add-on. If you find you are guilty of the then need to take a leaf out of the … Continue reading

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